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CardMobili Expands into France with Moby Systems Partnership
CardMobili is bringing its mobile loyalty services to France: CardmobiliMobile loyalty service provider CardMobili has entered the French market by signing a partnership deal with Paris-based mobility-focused technology provider Moby Systems.
This is the latest stage in CardMobili’s plans for European expansion strategy. The company is now represented in the UK, France, the Netherlands, Portugal and Spain.
Moby Systems’ expertise spans a number of key specialist sectors, including mobile communications, retail, automotive, healthcare, and e-commerce.
“Our interesting CardMobili is two-fold,” says Moby Systems CEO Daniele Drahy. “We service brands and manufacturers on the one hand, who are looking for new ways of building brand loyalty, and we also provide an extensive range of mobile solutions – for example, providing consumers and professionals with geo-location services, content and interactive information. CardMobili’s smartphone loyalty apps and cloud-based services represent a perfect complement to our range, and we are excited by the opportunities this will create for us both.”
CardMobili CEO Helena Leite says she sees considerable potential for the company in France.
“France has traditionally always been a very innovative consumer marketplace and open to the adoption of new technologies. Success here, however, can only be achieved by working with an established local player, and Moby Systems is the perfect choice for us.”
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