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Guest Column

Orange Wednesdays – Lessons Learned
Adhish Kulkarni, CMO of Lumata, asks what marketers can learn from one of mobile marketing’s biggest success stories.
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Missed Our Live Twitter Chat with Living Social?

At 3pm today, we held our first Live Twitter Chat with Living Social MD Peter Briffett. Hopefully, you were able to make it - but if for some reason you didn't spend the hour glued to your monitor, fear not.

We've gathered up the highlights on Storify so you can read the whole uninterrupted interview at your leisure. You can read it at the bottom of this post, or by clicking here.

Even better, given that 140 characters is a bit short for in-depth answers, there's a podcast too.

Podcast: Mobile Marketing Meets Living Social by MMMag

We quickly put some of the questions from the 'twinterview' to Briffett in person, and you can listen to his answers above - or, if you'd rather take it around with you, download it by clicking here.

 

www.bulksms.co.uk