Mobile Marketing Launches 'Making Sense of Mobile’ Webinar Series
Mobile Marketing has launched the 'Making Sense of Mobile' webinar series, which aims to demystify mobile marketing, one discipline at a time, with the help of leading experts in each field. The first webinar in the series will look at Mobile Advertising.
Each webinar will feature a panel of speakers, specialising in the discipline in question. Each panellist will offer a short introduction to the subject, highlighting trends, relevant statistics and recent developments. The webinar will then move on to a Q&A session, in which delegates will have an opportunity to put their own questions about the subject to the panellists.
The webinars will be chaired by Mobile Marketing editor, David Murphy. He says: “There’s still a lot of confusion out there about what mobile marketing can do. The Making Sense of Mobile series will help brands find out how they can use the many tools that mobile marketing has to offer from the experts in each discipline.”
The first webinar, Making Sense of Mobile Advertising, stakes place at 4pm GMT/UTC on Wednesday, 22 February. The schedule for the next webinars in the series is as follows:
28 March 2012 – Making Sense of Mobile Sites
18 April 2012 – Making Sense of Mobile Apps
23 May 2012 – Making Sense of Gamification
20 June 2012 – Making Sense of Mobile Payments
12 September 2012 – Making Sense of Mobile CRM/Messaging
24 October 2012 – Making Sense of Location-based Services
21 November 2012 – Making Sense of Mobile Coupons