Mobile solutions company Buongiorno has launched Proximitips, an iPhone and iPad app that allows users to view a local offers and news on their iOS device. 

The London app offers a “real-time, hyper-local magazine of social feeds, tips and discounts linked to booking facilities that helps you discover the citys trendiest spots”. The app is also available throughout Europe. 

In London, the app offers information gathered from over 750 areas of the capital. Throughout Europe, the app includes listings for 125m places of interest, says Buongiorno. 

“Proximitips is the latest product released by the Buongiornos Innovation Hub created in the heart of Tech City in London to build and test new services around key social and digital media trends with the ultimate goal to make our customers connected life better,” says Matteo Montan, head of new business at Buongiorno. “This new app, released today, is perfectly poised to catch the convergence of social media, location-based services and mobile commerce. So.Lo.Mo. is a new mobile internet trend expected to grow dramatically in the next years and representing for a global mobile leader like us a great opportunity in which to invest.”

The app is available now from the iTunes App Store. It is free.