Office group Huckletree has opened what it claims is the UKs first dedicated hub for metaverse-focused tech companies.

The 22,000 sq ft space is located at 213 Oxford Street in central London, and will provide facilities for firms in future facing industries.

According to a report in City AM, the site will feature demo spaces that will let tenants “trial new technologies and products, while an NFT gallery will allow global artists to showcase their work”.

It might be a touch ironic that a physical building is being touted as a Metaverse hub, but flesh and blood workers have to go somewhere. And the custodians of Oxford Street will be delighted given the disappearance of huge brands such as Gap and Top Shop from the area.

Gabriela Hersham, Co-founder and Chief Executive Huckletree said: “Web3 and the metaverse are already present across our everyday lives and bringing companies together in the heart of London will allow them to adapt quickly to the evolving landscape.’

“We know the benefits that open conversation and cross-pollination between companies has. We’ve seen this come to life in our other curated hubs in London, including our GovTech and Venture Capital workspaces.”