As part of this year’s Effective Mobile Marketing Awards, we created four new ‘People’s Choice’ categories for which we drew up a shortlist of 20 people or companies and then put the final decision out to a public vote.

We are delighted to say that there were over 2,000 votes in total over the 2-week voting period, and we can now announce the top five in each category. The contenders below are listed in alphabetical order; the winner in each category will be revealed at the Effective Mobile Marketing Awards Ceremony in London on 27 November. If you have not yet booked your place at the Ceremony, you can do so here.

Most Effective Agency
Hi Mum! Said Dad
Mindshare
Monitise Create
Nice Agency (Karmarama)
Somo

Most Effective Brand
Amazon
Argos
Coca-Cola
Facebook
Uber

Most Effective Technology Provider
BlisMedia
Fiksu
Google
Radium One
Twitter

Mobile Marketer of the Year
Jess Butcher, co-founder and CMO of Blippar
James Chandler, global mobile director at Mindshare
Peter Dolukhanov, MD at Nice Agency and group CTO at Karmarama
Ross Sleight, chief strategy officer at Somo
Susan Wojcicki, CEO of Youtube

We’ll be handing out the People’s Choice awards before dinner at the Awards Ceremony, with the mainstream awards dished out after the meal. To join us for an evening of celebration, networking and, let’s face it, a lot of fun, book your place here now.