QR code company Scan2 Mobile has launched a new solution that allows consumers to respond to calls to action by scanning a QR code. 

The companys Scan2 Mobile solution uses codes with specific calls to action such as scan2pay or scan2win. The system also allows for mobile-friendly landing pages and Facebook integration, as well as mass email tools to manage the follow-up of customers. 

Riel Roussopoulos, founder of Scan2 mobile, says: “By giving QR codes a call to action and providing mobile landing pages that are very specific in sharing information or giving people a way to buy products or services right on their mobile phones, the process is easier to understand for consumers and brands alike, an important consideration in moving this technology forward.”

Scan2 Mobiles built-in auto responder email system allows businesses to provide information to its customers whove requested it. Roussopoulos says the solution will integrate SMS and voice broadcasting in future, to offer businesses multiple channels to connect to their mobile customers.