Stardust, the social app for fans to follow and discuss their favourite movies and TV shows, has unveiled ‘Weekly Recs', a new recommendation flow, and an interactive Polls feature for its users worldwide.
Stardust said the recommendation integration provides a streamlined, GDPR-compliant solution to improve the customer experience through a new platform powered by artificial intelligence and machine learning. This creates a customized set of movie and TV recommendations for each user based on their previous interests, ratings, and other interactions within the app. The two-question Polls feature provides Stardust users with a new way to express themselves and interact with their fellow movie and TV-lovers.
Users can now sign into the app to enjoy custom content aligning with their preferences, including curated news and media reviews, as well as community videos, comments, and ratings. Users also can attract attention to their profile and grow their following by creating and posting engaging polls that appear in the home feed to their followers and those who follow a movie or show mentioned in the Poll
“The online journey starts with a question, and online reviews are one of the first places people turn to for answers when deciding whether or not to interact with products and experiences -- film and television engagement is no different,” said Stardust CEO, Derek Forbes. “Audiences spend five hours a day on average watching content. It has never been more paramount to the industry to provide a place where audiences can rate, discuss and review programming across various genres. Stardust has become that home, and we couldn’t be more excited for our users to experience our new upgraded platform to find what they are looking for more efficiently.”