iOS

Mobile marketing alliance formed for smooth transition to post-IDFA world

The Post-IDFA Alliance – made up of Liftoff, Fyber, Chartboost, InMobi, Vungle, and Singular – has launched ‘No IDFA? No Problem’, a resource for mobile marketers and app publishers that aims to help to transition seamlessly in the wake of the upcoming iOS 14 update

iOS

Apple announces new iOS 14 features at WWDC 2020

Apple’s Worldwide Developers Conference 2020 kicked off today in California, where Apple leadership announced an array of new products and software updates, including iOS 14, the software system used on

Member Content Default Image
iOS

Seismic shifts in privacy: What this means for marketers

Will Dorling, UK director of brand sales at AdColony EMEA, provides advice to marketers in the face of changes to privacy being led by Apple In just a few weeks,

iOS

Google and Facebook are still the best networks for ROI – report

Google and Facebook have remained the best mobile ad networks for a maximized ROI, swapping first and second rankings in almost every single category in Singular’s newly released 2019 ROI

iOS

US Supreme Court to weigh in on App Store antitrust case

The US Supreme Court is set to reach a decision later today on whether or not consumers and developers can sue Apple for monopolising the iOS app distribution market with

iOS

iOS 12 – enterprise grade

Bryn Gelbart, content co-ordinator at Fueled, looks at the opportunities offered by iOS 12 for enterprise apps. Since Apple’s release of the iOS 12 beta version to the public, legions

iOS

AppsFlyer predicts increasing add spending on app installs

Based on a study that crunched the numbers from over 1.3bn installs, mobile attribution firm AppsFlyer has predicted that advertiser spending on app install campaigns will increase by 2.3 times

Member Content Default Image
iOS

New opportunities for marketers with Apples iOS 12 notification changes

With iOS 12 on the horizon, Mike Herrick, senior vice president of product & engineering at Urban Airship, details what marketers need to know about the changing state of notifications

iOS

Apples iOS 11.3 will bring business chat, health records, and more to iPhones and iPads

The introduction of iOS 11.3 this spring will bring iPhone and iPad users a way to interact with businesses within Messages, more immersive AR experiences, new Animoji, health records, and

iOS

Theres an iMessage bug that can crash your iPhone with a single message

A security vulnerability affecting both iOS and MacOS has been discovered. The flaw can freeze a device and, on occasion, cause it to restart. The so-called ‘text bomb’, called ChaiOS,

More Stories

Video Interviews

Member Content

Resources