Masterclassing is gearing up to host the highly anticipated AI for Marketers Masterclass in New York next week [2 May 2024]. The event, in partnership with Contentful, Sprinklr, Popular Pays,
The Amazon Rainforest has taken the top spot of Forbes’ ranking of the world’s richest billionaires in a new advertising campaign by global beauty brand Natura. The move, which was
Finnish mobile game giant, Supercell, has announced the global launch of Squad Busters, marking its first global game release in over five years. The launch, which follows several rounds of positive reception from its player
Virgin Media O2 has successfully eliminated 65 tonnes of single-use plastic from its operations and products since 2021, the telecoms giant has revealed. According to the company, it remains steadfast
Tesco Mobile has launched a new collaboration with media and entertainment group, Global to become the headline sponsor of new podcast The Sports Agents. The podcast, hosted by sports broadcasters
By Mike Rhodes Mobile gaming apps have been around longer than mobile phones. Little wonder that mobile gaming app marketers take data seriously and analyze it constantly. They have been
Next week [30 April 2024] senior marketers will gather at London’s ARBORETUM for Masterclassing’s in-person Data and Analytics Masterclass. Designed to facilitate deep dives into the latest strategies and solutions,
Reddit has announced it is entering into shopping ads by enabling advertisers to reach Reddit users across their purchase journey with products from their catalogue. As part of the social media platforms’ new
Human Mobile Devices, has unveiled its inaugural line of smartphones under the original HMD brand: HMD Pulse Pro, HMD Pulse+, and HMD Pulse. According to HMD CMO, Lars Silberbauer, the
Samsung UK has unveiled its Team Samsung Galaxy roster in the UK for the Olympic & Paralympic Games Paris 2024. Embodying its global narrative, ‘Open Always Wins’, the telecoms giant