Cargo, the in-car commerce provider, is expanding its partnership with Uber into South Florida. With Cargo, Uber passengers in Miami will now be able to purchase snacks, cosmetics, personal care items, and digital offers from their drivers, and pay through the Cargo app. To kick off the expansion, Cargo has partnered with Aveeno to provide Miami riders with complimentary mask samples during Spring Break and after music festivals.
“Uber is as ubiquitous as sunshine in Miami. We’re thrilled to launch here as tens of thousands descend on the city for the music festival,” said Jeff Cripe, Cargo founder and CEO. “Riders can expect the usual essentials like snacks and phone chargers, with a few awesome complimentary products mixed in like Aveeno Clear Complexion Peel Off Mask to hydrate and refresh you after a long day of dancing.”
Miami drivers can now pick up their Cargo Box at Uber’s Miami – Wynwood Greenlight Hub, for no cost. On average, drivers who offer Cargo Box products, which now include Aveeno’s Clear Complexion Peel Off Mask, earn more tips annually and accumulate a higher driver rating. According to Cargo, more than 20,000 rideshare drivers have earned over $5m in additional income, to date.
"You never know what you'll need when you're on the move. An energy boost on your way to the big meeting, a phone charger when you’re down to 7 per cent, or a much-needed snack at the end of the night and your time in an Uber is sometimes the only chance you have to refuel and recharge," said Javier Correoso, public affairs manager for Uber in Florida. "We're excited to expand our partnership with Cargo into South Florida to help support driver-partners as they turn to Cargo for extra income and to enhance the rider experience."